PR Week 2007

Public Relations Week 2007 will inspire you with the new thinking, new approach and new strategies of empowering communication function is a more strategic and efficient way. This series of educational activities will enhance your hidden potential strengths as to move to the top.

The Changing Landscape of Corporate Communications, the central theme of PR Week 2007, offers you to explore a comprehensive implication starting from the Keynote Speaker, the Minister of Communication and Information Technology, Dr. Sofyan Djalil, who will focus on Positioning Communication Function in Today’s Management.

Media leaders and regulators will share the Dynamics of Media in Character Building, the Dilemma of Ethics and Professionalism.
The challenges, the synergy between Human Resource, Marketing and Communication – to what extent is applied in the real practice, in relation to working harmoniously with the critical NGOs and public scrutiny.

On the second day – a workshop, the speakers will invite the audience to explore challenges and opportunities by learning from airline crisis, banking, hospitality industry and human capital investment through e-learning process.
The topics of Branding, Integrated Marketing Communications, CSR and ended with the measurement of communication effectiveness.

Lastly in the third day, the audience is invited to listen to voices of young generation in Student Forum; speakers are representatives from leading universities in Java.

Our target audience are young practitioners with various disciplines: communication, public relations, management, marketing, other social sciences and related disciplines. In short, the coming generation as to fill the gap of highly demanded professionals in the filed. Speakers are invited from the regulators, company executives, academic and professionals in communication, public relations, media human resource, marketing and advertising.

Come and join us on PR Week 2007! Develop your creative thinking and social sensitivity and find some inspiring speakers who wish to share and not to compete with you!

Elizabeth Goenawan Ananto, Ph.D, FIPRA
Project Officer